Apparel Marketing & Merchandising

Post-graduate programme that provides students with comprehensive training in business and management for the apparel industry, with a focus on developing them as independent solution providers and pro-active managers with strong intellectual, analytical and professional skills.

It is an extensive programme that provides the students with a firm grounding in commercial concepts, principles and skills for managing business in today’s global environment; product knowledge required for the apparel business; and relevant and extended work exposure in the industry.
The programme is structured to have three contact learning semesters to educate and train students in apparel products, apparel production management, apparel merchandising and marketing, while the final semester is designed to give the students comprehensive and extensive hands on exposure to the industry through internship and an independent term project.

IAM is in advance stage of discussion for progression arrangement with LCF London, UK / FIT New York, USA for this programme.

Duration : 2 Years

Eligibility

Graduates in any discipline with 3yrs of study or 4 years recognized diploma in any discipline of study after completing higher secondary school education from recognized board

Career Opportunity

On completing the programme students will be qualified o work in the industry as Assistant Merchandising Managers/Junior Merchants or Assistant Buyers.

Fashion Design Management

Post-graduate programme focused at providing students with concepts and knowledge in core subjects related to the Fashion products and industry, Fundamentals of Design , Design process & the Business of Fashion, Trend forecasting, Branding & Retailing leading onto an eventual specialization in Management Design based companies.
Also design management application in companies to evolve the manufacturing & consumer from back to front end.

The programme will train students in advanced and comprehensive practical skills and techniques employed for specialized applications in fashion design, product development and design management for the international and domestic apparel sector.

The programme has been designed to expose students to both front end and documented studies. The IAM is in advance stage of discussion for progression to Master’s degree at Wolver Hampton UK.

Duration : 2 Years

Eligibility

Graduates who have obtained a bachelors degree or equivalent in Design, Textile Design, Apparel Design and Technology, and Home Science from any recognized university or institute; or relevant industry experience as a product development executive or merchandiser in any discipline are eligible to apply for admission.

Career OPPORTUNITY

The programme will equip student to enter the industry as knowledgeable and competent professionals who are able to work as Designers/Product Development Executives with in depth knowledge of established design & management systems, product design & sourcing and order execution.